Core Modules
Essentials of Pharmaceutical Marketing
Pharmaceutical Marketing for non-Marketers
Specialist Modules
Understanding the Competition
Market Research Essentials
Financial Management in Marketing
Effective Sales Forecasting
Understanding & Working with the NHS
Advanced Modules
Portfolio Management
Strategy Masterclass
Global & Local Brand Optimisation
European Marketing Management
Market Mapping & Segmentation
Leadership Modules
Leadership Essentials
Developing Successful Partnerships
Effective Matrix Management

